BIG IDEAS FOR SMALL BRANDS

JONATHAN JEREMIAH

Branding for a premium coffee roasters.

 
 

CREATING A CONCEPTUAL ALBUM SLEEVE FOR A CELEBRATED SINGER SONGWRITER

Album Sleeve Concept, Illustration, Design & Layout. Promotional Videos & Posters.
“Counting Down The Days” Video Animation. “Kolkata Bear” Video Animated Elements.
“There’s No Stopping Me” Video Animated Elements & Embellishments.

This project began with two neighbours going for coffee. Over the course of several months Jonathan and I began talking about his new album, which he had only just started to write. It had a loose central theme but was still very embryonic. He asked if I would like to help design and art direct and I began to produce photographic collages based on our conversations. After a while I found it easier to draw my ideas which were increasingly more conceptual. Jonathan asked me if I would like to hand draw the actual album art, which scared the living daylights out of me. So I said yes.

Each of the song titles is woven into the image - some easier to spot than others. The covers for each of the 3 singles are recoloured crops from the album illustration and each has a video with animated drawing elements bookending it - for Counting Down The Days I created an animation for the whole video.

Photos of record signing courtesy of the lovely people at Platenzaak Chez Elpee in Hilversum, Holland.

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